Ntokozo

I remember once, out with a friend for dinner, ranting about the hectic day I’ve had. About the different difficult users I’ve had to deal with, when they suddenly jumped in and asked: “Do these people actually pay to use your site?”

I must say, this was rather deflating. I mean, why was I doing what I do, when there is no direct monetary value attached to it? But it’s a very simple business equation really: Traffic = Advertisers = Profit.

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Ntokozo

‘NTK’ is one of our Social Networking Community Managers.
She moderates 24.com’s social networking sites, Blogs and Answerit etc. Ntokozo graduated in 2007 from Rhodes University with a degree in Bachelor of Journalism, specializing in New Media in her final year.

Being a community manager is not what it’s cut out to be. And because each community is unique – made up of dynamic personalities, which come and go – it’s hard to nail down a simple recipe on ‘how to be a good community manager’. But here are a few pointers I’ve collected through my own experience as a community manager. … Continue Reading